Hi,
I just received a request from a new customer for assistance in getting started online. Thought I'd take my loyal blog readers through the same step by step process.
I'll do a step or two per blog post:
1. Do some research first on niche areas that you'd be interested in developing. Let's say, I'd like to start a business in teaching people how to crochet online.
The first thing I'd do is to check a couple of research sources. A few of them are free. Check Amazon.com to see what is available in crocheting material. Check any newsgroup or forums of people interested in crocheting to see what topics they're interested in. Check Clickbank.com to see what digital products are already available online, and perhaps pick up a few of them to read or view to get a feel for the competition. This isn't the place to go into analyzing Clickbank, but basically, if you are seeing two or three products in that niche and they all have a little bit of sales, and there are affiliates getting paid to promote at a level of 50% or better, then you know there is some promise in the market. You can also check EBay to see what is selling for your product niche.
Do some keyword searches in Google and/or Yahoo and see what comes up for top sites in the natural search results (down the main body of the page) and if there are any sites paying for advertising (Google Adwords ads generally along the right hand column in Google.) If there is no advertising, then there is a problem and an indication that at least for that keyword people don't buy stuff.
Then if you still feel your niche is viable, do some serious keyword search. I'll make that the topic of my next post because it is a very special tool that I know you are going to love for all your keyword, and even content, research.
Liz Nichols
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