Wednesday, June 11, 2008

Another Candidate for Automatic System Champ

Among my favorite marketing systems is Derrick VanDyke's "Affiliate Cash Secrets."

Derrick is working on a training system that takes you from the basics of setting up an online business, to details of developing your sales funnel, to creating an affiliate program, and on to more advanced studies.

Each lesson includes a written report and a series of Camtasia videos so that every learning style is covered.

Derrick drills down into the whys and the details of every step without ever boring you or losing you. He is the perfect antidote for overwhelm.

His style is more formal, detailed and polished than Michael Cheney's, who tends to use hastily drawn graphics. Derrick uses professionally prepared graphics throughout. Michael's style is more chatty and relaxed. Both get the job done for the newbie or slow learning marketer (like me)-- just with different styles and emphasis.

Both systems are plug and play. They both offer several private label products, though Derrick's short reports intended to be freebies to entice new optin signups. Cheney's reports are longer and are intended to be sold to new marketers.

Both do a great job of showing you how to set up private label products so they are outfitted with your own pay button and contact information, as well as your disclaimer and address so as to meet Paypal standards.

Derrick does a really good job of showing you how to set up a squeeze page with very little effort, and how to point the landing page, thank you page and every element of the product so it works seemlessly. Derrick's system has a cool split test tool so you can make changes to the squeeze page and see which modifications work the best.

Michael provides a huge amount of material on how and where to advertise so as to build the list quickly for little or no money.

I am looking forward to putting both of these systems head to head to see about the results. Both will appeal to similar folks-- newbie Internet marketers looking for complete solutions. One builds a list with free reports, and shows you how to use them in conjunction with strong-pulling paid Clickbank products as part of the sales funnel. The other concentrates on going after serious buyers with medium-priced information products that are effectively sold by very well-written sales copy.

Since more people will take a chance on free material, my guess is there will be more opt-ins with Derrick's system. But will we make as much money as with Cheney's product? We'll see.

Check out Derrick VanDyke's "Affiliate Cash Secrets" here.

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